00;00;01;12 – 00;00;27;11
Mat Boggs
Welcome to the Abundant Coach. This is a weekly podcast about creating full spectrum success with a thriving coaching business, while making a profound difference in the world. Each week, you’ll discover insights, strategies, and inspiration to help you attract your ideal clients. Create real transformation, and grow your coaching business while living your purpose with true freedom and fulfillment.
00;00;27;13 – 00;01;02;08
Jennifer Jimenez
So welcome. Welcome to the Abundant Coach podcast with your host today. My name is Jennifer Joy Jiménez. I’m one of the co-founders here at Brave Thinking Institute and one of the faculty members in our Coach Certification Division. It is my honor and pleasure to bring you today an amazing expert. Her name is Jasmine Jonty. She’s bringing you today next level strategies to make your course as binge worthy as Netflix.
00;01;02;11 – 00;01;25;15
Jennifer Jimenez
Now, whether or not you have your own course that you have created or you want to either redo that course or bring forth your gifts, your talents, your knowledge into a program that not only helps you thrive financially, but you’re able to make a massive difference in the lives of others. That’s what we’re going to be talking to you about today.
00;01;25;15 – 00;01;48;08
Jennifer Jimenez
We’re gonna be talking about what not to do, the common mistake so that you don’t make them. And ultimately, what you can do that is going to bring forth your gifts and talents on that next level. But I’d like to bring to you, Jasmine. Jasmine, I’m going to share her bio here in just a moment. But thank you so much for being here and bringing your genius to this podcast.
00;01;48;10 – 00;01;51;19
Jasmine Jonte
Yes, thank you so much for having me.
00;01;51;22 – 00;02;29;16
Jennifer Jimenez
So Jasmine, Jonty is a sought after expert in course creation and online learning, known for transforming expertise into engaging revenue generating programs. She’s worked with mission driven individuals and companies like Kandi Valentino, Nick Bradley and Success Enterprises. Starting from an award winning teaching career in Detroit’s lowest performing schools. She now helps professionals streamline course creation through her course flow to cash flow process.
00;02;29;18 – 00;02;49;09
Jennifer Jimenez
So I want to talk to you a little bit. I love the fact that you come from education in Detroit schools, and I’m super curious how starting there launched you into this field. What was it about that work in Detroit, in schools, that inspired you to do what you do today?
00;02;49;12 – 00;03;25;04
Jasmine Jonte
When you’re a teacher, especially in a space like that, in a community like that, it’s really important that you learn how to make learning simple, easy and fun so that your students can be successful. You know, we were on a mission to help our students grow a year and a half worth of learning in one year, and that was tested across math and English because I taught kindergarten in first grade, and my kids grew 1.75 to 2 years of, you know, quote, learning in a year with me.
00;03;25;06 – 00;03;46;23
Jasmine Jonte
Yeah. I mean, it’s really incredible. It’s also a testament to the kids, you know, because I was a teacher, I was the teacher, and it was my job to make the work easy to do. But it was their job to actually do the work right. And so that translates into online learning as coaches and experts. It’s sure it’s like our students job to do the work.
00;03;46;23 – 00;04;08;08
Jasmine Jonte
It’s our clients. Great job to do the work, but it’s our job as the teacher, as the guide to make that work easy to do. So there’s so much I learned there that I taken in into what I do every single day. One of it is just teaching, and then the other is resilience because, it was a tough it’s a tough assignment to be given.
00;04;08;10 – 00;04;13;22
Jasmine Jonte
And, I’m grateful that, you know, the universe chose me to do it.
00;04;13;25 – 00;04;40;18
Jennifer Jimenez
Amazing, amazing. And I think the big key there that I heard you say was fun. You know, and I know, particularly at our institute where we’re building big dreams, you know, we’re we’re taking people’s lives and completely transforming them or helping them build highly successful coaching businesses. It can feel like serious work, you know, shifting paradigms, limiting beliefs, healing trauma, clearing inner blocks.
00;04;40;18 – 00;04;42;16
Jennifer Jimenez
You know, I know it can, you know.
00;04;42;16 – 00;04;44;05
Jasmine Jonte
Like a.
00;04;44;07 – 00;05;09;12
Jennifer Jimenez
Areas it’s a very adult thing to do. And I particularly coming from a dance background and I bring movement and play into the things that I do in the health and Well-Being division. I run a multimillion dollar division within the larger, you know, scope of what we do using signature programs, which we’re talking about here today, but infusing fun and play, which I think is so important.
00;05;09;12 – 00;05;34;01
Jennifer Jimenez
And when clients find out, oh, I could actually dance my way healthy like this. This doesn’t have to just be all pulling weeds and difficult it it really is a breath of fresh air. So I’m super curious about how you make things fun. But before we go into that, what are some of the biggest mistakes? Like what do change agents mission driven souls that want to make a difference and do like a course?
00;05;34;01 – 00;05;38;13
Jennifer Jimenez
What’s like some of their biggest mistakes that we want to help people not make?
00;05;38;16 – 00;06;10;28
Jasmine Jonte
There’s a few. And after auditing, I don’t even know how many programs at this point like I’ve seen programs with you from entrepreneurs and creators and coaches. And it’s just they’re a one man shop. Maybe they have a VA, but it’s really them doing everything to multi-million dollar companies in in the thought leader space. And there’s a few mistakes that no matter where you’re at, you might be making which the first one is over indexing on how much you think your students want to learn what you have to teach.
00;06;11;01 – 00;06;32;28
Jasmine Jonte
So as a master of your craft, you have read every book you have unearthed every opportunity to learn more. And most people in your program, they don’t want that level of mastery. They’re coming for a result. So it’s in their best service when we don’t add everything we know, but just what they need to know to get their results.
00;06;33;01 – 00;06;55;19
Jasmine Jonte
So that’s thing one, and I’ll give you one more, which is not making what you are teaching them actionable. So just giving them theory, theory, theory without a practical application and telling them very directly, here’s what you need to go do next. And when you’re telling them to go do it, you also want to show them what the definition of done is like, how they know they’re done, and then what’s the standard of success?
00;06;55;19 – 00;07;15;12
Jasmine Jonte
So how do they know that they’ve not just completed it, but completed it successfully? So yeah. So kind of both of these things the pair really well is first just understanding that they don’t really care that much what you have to teach them. You just want the result. And when you are teaching them make sure it’s really actionable so they can actually go and get those results.
00;07;15;12 – 00;07;16;28
Jasmine Jonte
What they came for.
00;07;17;01 – 00;07;52;23
Jennifer Jimenez
Exactly. I love the piece also around what does success look like? Because I feel like most people that I coach, or particularly women I work with a lot of, you know, 35 to 75 year old kind of that mid age by and tall. They are their worst critics. They’re highly usually like Type-A, driven women who hold themselves to such a high bar that when I do get an opportunity to have some one on one time, like, let’s say in a coaching or, you know, group Q&A session, and they’re talking about things, and then I ask a few deeper questions.
00;07;52;23 – 00;08;19;07
Jennifer Jimenez
I’m like, what do you mean? That was amazing. Like, let yourself have a win. So I love the idea of, you know, talking about here’s what success looks like and here’s what often I could even go as far as to say, here’s what. Then might happen. You do X and now the inner critic or that perfectionistic part of you is going to rise up and it’s going to tell you you didn’t do it well enough.
00;08;19;07 – 00;08;42;09
Jennifer Jimenez
And that wasn’t the result Jennifer mentioned. You know what I mean? But like giving them the parameters around, here’s a win and here’s why. Actually giving yourself the win is not just 50% of this, but it really is. 100% of it is to take a bold, imperfect action, massive, imperfect action, but then give yourself that win and define that.
00;08;42;09 – 00;09;19;20
Jennifer Jimenez
I think I could definitely do a better job of that in my program. So thank you for adding that. And that’s super helpful. And the other one of just not overreaching, that’s one I can certainly do better. And I think we’ve done a really good job of that in our proven curriculum for. So for anyone listening who doesn’t know as Brief Thinking Institute, we do certify and train coaches, we have done for you programs that we’ve invested over 50 years studying, that proven and untested dream building system, how to take someone’s idea and thought and what they would love to create into the land of their real lived experience.
00;09;19;20 – 00;09;48;03
Jennifer Jimenez
Whether it be a health goal, a love goal, vocational goal, whatever that is. And we have five signature custom programs. And I’m really grateful to these because when I first started coaching, before these existed, I did well and I definitely could see my clients getting results. But when I added in a tested and proven transformational curriculum that had just the right amount of teaching, just the right amount of action that had already been tested by with thousands of people.
00;09;48;03 – 00;10;09;24
Jennifer Jimenez
I didn’t have to reinvent the wheel. I could just sprinkle in my love, my belief, you know, and my energy. But I didn’t have to do all of that later down the line. I ended up creating, you know, taking that proven system and embedding it into more custom material specific for women, specifically for women in health, which is what I do today.
00;10;09;28 – 00;10;31;25
Jennifer Jimenez
But to have that framework was so minute, I there’s no question that it removed, you know, decades of learning, you know, from my experience. So I’m super grateful to be standing on the shoulders of giants. And so do, of course, the thousands of coaches that come through our institute. But I want to talk about your course flow to cash flow process.
00;10;31;27 – 00;10;43;25
Jennifer Jimenez
I know it’s your own custom system, so talk to us why it’s important to have a framework or a system that people follow. And then teach us your system. Tell us a little bit about that.
00;10;43;28 – 00;11;13;18
Jasmine Jonte
Yeah. Thanks. Great question. So, I like to think of the knowledge in your brain like a filing cabinet. Right. And you have all of these files of experience and learning from programs you’ve been a part of. And, you know, books you’ve read, you have like 100 files in there. Right? And the goal of a program is to take those 100 files, find the ten that 80% of the clients who enroll in your program would need, and then putting them in the correct order in sequence.
00;11;13;21 – 00;11;34;01
Jasmine Jonte
Now, what’s really interesting is the order in sequence that you took to get your transformation may not be the order in sequence that is the fastest for your client, because if you’re like most, when you’re trying to do something for the first time, you make a lot of mistakes. You gotta double back on your path. There’s like ways, places you can, like, I’ve got to do a U-turn here.
00;11;34;04 – 00;11;58;28
Jasmine Jonte
And so what a framework does is it grants your flag for what you think. Are those ten files or seven or how many are and what is the right order in sequence for someone else to implement to get the result that you’ve had in your life? And, you know, I think of it sometimes like Thanksgiving dinner, like, if you’ve ever and you ever go to Thanksgiving and you’re like, okay.
00;11;58;28 – 00;12;17;09
Jasmine Jonte
Yeah. And so it’s not like, did I forget the cranberry sauce that’ll make dinner three hours late. It’s the fact that you put the turkey in too late or, the stuffing didn’t go in on time or whatever. What what have you. So really like taking a minute to think about the order in sequence is what a framework is all about.
00;12;17;09 – 00;12;48;16
Jasmine Jonte
And that’s what our core sort of cash flow process is. It’s our framework. It’s the order in sequence that we’ve found is the best suited to kick over the dominoes that you need to kick over in order to build a program. So for us there’s five there’s five parts. The first one is evaluate, which is when you look at the assets that you already have, a lot of people like you have stuff like your blog post, your podcast episodes, you have, you know, a book that you’ve written, like what assets do you have that you can leverage when you’re building your program?
00;12;48;18 – 00;13;10;01
Jasmine Jonte
Step two is architect design. You map out your course outline and your framework. So to get meta on you right, like the course flow to cash flow process is our framework. That’s up to you. Step three is when you build it. So you write your video scripts. You build your slides, your workbooks, all of the things that you need to actually put into the curriculum.
00;13;10;03 – 00;13;28;24
Jasmine Jonte
And then next part is video. So you video and video edit anything that you need to do and then finally uploading it, which is putting it into a portal. So very high level sounds very, very, very simple. But when you take each of those things and you break them down even further, it’s, it’s just one big rung of dependencies.
00;13;28;27 – 00;13;45;12
Jasmine Jonte
But when you’re making a course, and so you know, that’s, that’s part of it is just knowing. All right. Like this is a big project. And as soon as you break that down into those smaller steps, that’s what makes it achievable in the first place.
00;13;45;14 – 00;14;06;25
Jennifer Jimenez
Nice I love it. And what I love is that you have a done for you and a done with you set of programs. So that was very impressive that I learned. And for anybody that’s like, I don’t know what’s the ten I can’t decide, you know, like that’s that’s where I live for many years. And the different I’ve done over, you know, 15 different programs over many, many years.
00;14;06;25 – 00;14;29;10
Jennifer Jimenez
And it is challenging to know what you know. It’s like your baby, you know, it is that we call it killing your babies. I know that’s a morbid term, but it is because it feels like. But but this one is so important. I can’t not put this in, you know? So you have to have somebody outside of you, in my opinion, to really, you know, support that, that process.
00;14;29;10 – 00;14;48;00
Jennifer Jimenez
And so I love the the done for you. I, I, I believe you interview the expert and help them kind of put all the cards on the table, so to speak, and then support them in, putting it all together so that that’s amazing because I know if they listen or is anything like me, you got a busy life.
00;14;48;00 – 00;15;07;11
Jennifer Jimenez
You got a lot of plates in the air. Do you know the probably one of the reasons you haven’t done it yet is just because of just. It feels like a mountain to climb, and you don’t have maybe all the knowledge or the equipment. You’ve never climbed it before. And it is. And so having support of your team, Jasmine, I think would be an absolute no brainer.
00;15;07;13 – 00;15;35;27
Jennifer Jimenez
You know, if. Yeah, so amazing I love that I love that. And so a couple more questions. One question I love to ask right now, especially with just AI, is such a buzzword. Right. And there are ways that we can harness this incredible tool. I have harnessed it in my own, you know, program, recreation, having done programs once, wanting to do like that, you know, kind of that facelift on a program.
00;15;35;29 – 00;15;48;24
Jennifer Jimenez
But how are how is your team and how do you recommend someone really earnest AI in this future of learning, and how is it evolved, and how can this really help coaches stay ahead of the curve?
00;15;48;26 – 00;16;06;23
Jasmine Jonte
Well, first, it can help you actually output your course faster. So at the end of the day, like AI, you have to know how to ask it. Powerful questions. What’s your people I’m sure are really great at that because they have the skill of coaching. But you got to know how to ask it the powerful questions so that you can get a good result.
00;16;06;24 – 00;16;25;26
Jasmine Jonte
Because I train on the internet and, you know, the the average course completion rate is 3%. So when you’re just working with AI, while you’re working with what’s been put out there, that’s generating a 3% result. So you have to really like consider for like the questions that you’re asking it to create your course and get it done.
00;16;25;28 – 00;16;47;27
Jasmine Jonte
And that’s we have tons of internal tools, all of our done with you clients, they get access to our tools. That’s trained on just our stuff, not the internet. But also like, I think there’s a huge, huge opportunity to create tools for your clients, like, as a part of your program. So, for example, I know you love meditations and visualizations.
00;16;47;29 – 00;17;26;03
Jasmine Jonte
What if you could create an AI tool that generates a custom visualization for every single student that goes through your program in your voice without you having to do any of it? Like that’s the power of AI. So it’s not so much about yes, it’s about implementing the things we already need to do, but it’s about it’s I think more it’s more about personalization through automation because that I mean, can you imagine you got hundreds of people in your program, like there’s no way without a gargantuan team effort that you could produce that.
00;17;26;03 – 00;17;51;16
Jennifer Jimenez
Yeah, I wouldn’t, I wouldn’t promise that. But now to your point, you can create, I imagine something where they type something in saying, here’s what I want to do and create and whatever. They hit the go button. The AI generates to your point, a custom meditation with music with Jennifer’s voice specifically for them. And that could be amplified by hundreds, if not thousands of people.
00;17;51;16 – 00;17;54;20
Jennifer Jimenez
That’s crazy. Amazing.
00;17;54;23 – 00;18;15;13
Jasmine Jonte
So just think about anything that you’re asking them to do. How can you make that go faster and or how can you personalize that? So if you’re already asking them to do visualizations, well, this is just a personalized version. Let’s say you’re asking them to make a vision board. Well, how can you leverage AI to help them make their vision board faster?
00;18;15;15 – 00;18;33;17
Jasmine Jonte
Right. Love it. Yeah. So much potential. I think that right now, if you if you’re implementing those kinds of tools for your students, you’re you’re ahead of the curve. I think 18 to 24 months, it’s going to be table stakes. Like everybody’s going to be doing it. And if you’re not doing it, you’re behind. So you know, it’s important.
00;18;33;24 – 00;18;45;02
Jasmine Jonte
Yeah, business is just priorities. But if you do have team or, you know, energy to to invest in that sort of thing could be really awesome for you. Yeah. Yes.
00;18;45;04 – 00;19;04;28
Jennifer Jimenez
Now, what if I’m hearing, you know, a potential question that might rise up is I already have a program. What? Jasmine, can you help me? Like, just, you know, like, just optimize it, implement some of these AI tools, make it more fun or gamified if it’s already there. Is that something you do?
00;19;05;01 – 00;19;26;16
Jasmine Jonte
Yeah. And you know, you’ll be surprised. Like most of the, audience I do from people who are in the coach space are pretty good already. Like people really, if you’re if you identify someone who’s a coach, like you really are in this for the for helping like you’re a helping professional. So the programs are usually pretty good.
00;19;26;16 – 00;20;00;17
Jasmine Jonte
Then my most common, when we’re doing program audits and then optimizing and tweaking revamping programs, but actually cut content a fair bit, we’ll upgrade some content and then do some additions like AI tools or tech migrations, like the UX for their platform is really not good. Will migrate and and then also like implementing some of the support structures around the curriculum, things like re-engagement campaigns or like updating the onboarding flow, personalizing and like a facilitated experience or like virtual peer networking.
00;20;00;17 – 00;20;12;26
Jasmine Jonte
I mean, it can look like a lot of different things, but, really, how do we create this into a deeper, richer experience for the sake of transformation on a deeper, richer level?
00;20;12;28 – 00;20;33;19
Jennifer Jimenez
Exactly. So good. Love that. That’s amazing. Okay, Jack. Love it. What about fun? How do you make programs fun? I know gamification has been a thing. You we do that in our programs and I’m super, super curious. What are you seeing? Like what’s trending and how does AI help us also with that?
00;20;33;21 – 00;20;56;02
Jasmine Jonte
I think gamification is great. Like I love it. It usually to me is a secondary priority to like solid instructional design. Because if you’re not teaching well, but you’ve just got a bunch of bells and whistles on there, it’s kind of like, reminds me of those. If you’ve seen the party go karts around cities, you know, and they’re all pedaling on the bike, it’s kind of like that.
00;20;56;02 – 00;21;26;07
Jasmine Jonte
It’s like you’re having fun going somewhere, but you’re not going very fast. Yeah, that’s what happens when we do gamification. Don’t have solid instructional design behind it. But I, I really love edutainment and I love infusing the energy of the, the expert, the coach into the program. So what are your favorite TV shows? How can we instead of talking about whatever the talk the content is, can we demonstrate it using a clip from your favorite TV shows?
00;21;26;09 – 00;21;48;23
Jasmine Jonte
Are there means that we can leverage? Are there fun? Like quirky personality things that we can infuse? Like are there inside jokes? I mean, it seems so simple, but that’s what has people coming back for more and feeling like they’re part of a community or those like identifiers in Inside Joke. So really simple tip, but it’s very actionable for anyone.
00;21;48;23 – 00;22;07;01
Jasmine Jonte
Like anyone, you can go find a clip, you can go look at a meme. And what’s great is I will find the clips for you. Now, I recently did one, it was a confidence course and she, she mentioned like three different TV shows she liked and we wanted to showcase some, but I think it was confident posture.
00;22;07;01 – 00;22;21;21
Jasmine Jonte
So we pulled like a clip from Superwoman with or no, what is it, Wonder Woman, gal Godot. And like we pulled all of these iconic moments of women being confident and it was more fun and they remembered it.
00;22;21;24 – 00;22;23;03
Jennifer Jimenez
Yes.
00;22;23;06 – 00;22;32;25
Jasmine Jonte
Yes, because it’s attaching to prior knowledge. Most people, most women have seen Wonder Woman. So again, simple tip, but like don’t discredit it as it’s simple.
00;22;32;27 – 00;22;57;09
Jennifer Jimenez
So good, so good. Well, I feel like this could definitely be a to be continued, but for the time being, this is a good place for us to transition. If you have one final message of like, you know, if there’s one main tip or just one empowering message around these beautiful listeners getting their message out into the world, what would that be?
00;22;57;09 – 00;23;01;08
Jennifer Jimenez
And then how can we learn more about you and what you do?
00;23;01;11 – 00;23;42;11
Jasmine Jonte
The tip that’s coming to mind right now is to recognize your achievements, because I think that it’s we’ll put out, for instance, we put out an Instagram post for the day, and maybe you only get a little bit of engagement, but that engagement that to those two people that watched, the one person who watched that watched it could have changed their day, which means that that energy spread into their family, which means that their kids are going to go to school the next day and be nicer to the other kids, which means that the teacher has a better day, which like so when you think about this really small achievements that you have every
00;23;42;11 – 00;24;05;19
Jasmine Jonte
single day and you understand the ripple effect of those taking action and getting through the hard stuff becomes easier. So in a world of people saying hustle, hustle, hustle, grind, grind, grind like take a beat, take a breath and recognize how much you already are doing to nicer place to grow from.
00;24;05;21 – 00;24;06;22
Jennifer Jimenez
Love that.
00;24;06;24 – 00;24;33;25
Jasmine Jonte
Yes, and you can learn from me. I’m on Jack, I’m on Instagram. Jasmine, Jonty and then we. Our website is creation AE and that’s spelled c r e the number eight tione, Coco and the eight is in there to represent infinite cash flow. Eight is also the number for abundance. So kind of annoying spell, but we like.
00;24;33;25 – 00;25;00;22
Jennifer Jimenez
It I it’s great. I think it’s great. And just so those that don’t know how to spell her name, it’s j a s m I and e Jonty if you want to find her on Instagram and you have a gift for everybody that we’re going to also post here on the episode, which is ten next level strategies to make your courses as binge worthy, worthy as Netflix.
00;25;00;24 – 00;25;19;19
Jennifer Jimenez
And there is a link to that. So you can, download that and learn more and certainly reach out to her if you have a course in you. And you would love to not just have it be something that dies when you die, but you would love to bring forth your voice, your difference making. I highly recommend it.
00;25;19;19 – 00;25;42;16
Jennifer Jimenez
It’s really, truly been one of the greatest. You know, I, I love my babies and they’re top of the list. But my next level babies really are the courses and programs that I’ve brought into the world. And I see them. I see so many people having amazing results because I had the courage and the fortitude to actually, like, put my voice out into the world.
00;25;42;16 – 00;26;04;11
Jennifer Jimenez
So I highly recommend, if anybody’s feeling, you know, that they have something inside of them to go for it. And if you feel like you would love to make a difference in the world, and you would just love to adopt curriculum and content that’s done for you, we have invested the tens of thousands. It’s really hundreds of thousands of dollars and over 50 years in training on transformation.
00;26;04;11 – 00;26;26;00
Jennifer Jimenez
And just because you adopt our programs doesn’t mean that you can’t also still bring your programs to life. What I love about what we do for coaches here at Brave thinking Institute is we empower you with the tools to get going so you can start making money now so you can start making a difference. Now so that you can be coaching and launching and doing that.
00;26;26;07 – 00;26;47;02
Mat Boggs
And then over time, many, many of our coaches do their their custom programs, but they’re already making money. They don’t have to wait until the program’s done. So it can be a both and as well. You can visit Brave Thinking institute.com if you’re interested in that, please like this episode. Please share it with at least one other person.
00;26;47;02 – 00;26;55;12
Jennifer Jimenez
Subscribe for future episodes and we hope to hear you and see you again very soon. And thank you, Jasmine for being here. You’ve been an absolute joy.
00;26;55;18 – 00;26;59;23
Jasmine Jonte
Thanks for having me.
00;26;59;25 – 00;27;19;12
Mat Boggs
Thanks for joining me this week on the Abundance Coach. To dive even deeper, visit our website at Bti dot com slash Coach Certification. If you love today’s episode, be sure to subscribe on iTunes, Spotify, or wherever you listen to your favorite podcast. And while you’re at it, please rate and review. I’ll see you in the next episode.
