How Offering Group Coaching Sessions Can Empower You to Serve Your Clients and Scale Your Life Coaching Business
When you think of a life coaching business, what do you imagine?
If you’re like most people, you probably think of a coach and an individual client working together on the client’s challenges and goals.
But did you know that coaching clients in a group setting may be the more effective way to serve more people? And, it could also be the fastest way to grow your coaching business!
After 40 years of coaching others and training other successful coaches, I can tell you that there are many ways to powerfully serve your clients.
But if you haven’t considered the impact that group coaching could have on your coaching business, you’re in the right place!
Here are 7 reasons that a group coaching program can help you grow your life coaching business.
Top 7 Benefits of Offering Group Life Coaching Sessions
1. Group members build greater connections
Despite vastly different life experiences, group members often share many of the same patterns, fears, and struggles. They also tend to share a similar passion about achieving their goals and dreams!
The sense of connection creates an encouraging environment full of both support and accountability. Clients feel both validated in their experience and challenged to grow as others in the group also learn and grow themselves.
This translates into a meaningful client experience and great client results… which means more success for you and your growing business.
2. Clients form long-term friendships
In group coaching settings, clients often discover and cultivate amazing bonds with each other. These connections often extend far beyond the timeline of the coaching program itself.
These connections become sources of long-term support, encouragement, and accountability, helping each person continue their journey of growth.
Having a “partner in believing”, as I like to call it, is one of the most important keys to long-term growth and success!
3. Growth is multiplied
In group coaching sessions, your clients don’t just learn from you, they learn from each other!
Listening to one another’s experiences and offering each other feedback can actually help your clients experience breakthroughs more quickly.
Because they’re witnessing how others are applying the transformational principles you teach. This accelerates the rate at which they will overcome their own challenges and move toward their goals and dreams!
4. More Time Freedom
Group sessions enable you to address common topics, questions, and concerns in one session, optimizing time management.
Instead of having back to back individual coaching sessions booked into your calendar, you could have a handful of group sessions. This could free you up to spend more time with loved ones, pursue new passion projects, or serve even more people!
5. Cost vs. Income Benefits
Group coaching packages are often more cost effective for clients…
And, at the same time, they allow you, as a coach, to generate more income-per-hour than individual sessions.
Think about it…
If you charge $250 for a 1-hour coaching session, a client would pay $1500 for six hours of coaching. You would bring in $250 for each hour of coaching.
On the other hand, if you charge $1,000 for a 6-week group coaching program, clients save $500 for the same amount of coaching. And, with 10 participants, you would bring in over $1,600 per hour of coaching!
6. Exponential Impact
As a coach, you can impact multiple clients simultaneously, allowing you to reach a larger audience and make a greater difference.
- More lives changed
- A bigger audience with more authority
- More social proof to grow your business
- A deeper sense of fulfillment and accomplishment
7. Scale Your Business More Quickly
Group coaching packages offer time freedom, higher income, and greater impact, helping you grow your business quickly.
If you coach with dedication and love, you will attract clients and have a successful coaching business that makes a difference!
As a caring coach, you will have a positive effect on numerous lives. You can provide individual coaching, group coaching, or a combination of both.
Remember, you can shape your coaching business to suit your desired clients and lifestyle.
If you prefer to sit down one-on-one with clients, you can do that!
If you’d like to build your business around a group coaching model, you can do that too!
Or, like my coaching business, you can coach clients individually and in a group setting.
Structure your life coaching business as you’d most love for it to be.
Afterall, you can’t help others create lives they truly love living, if you aren’t intentionally creating your own life!
For more in-depth, step-by-step tools and proven strategies to grow a difference-making life coaching business, click here to download the free Thriving Coach Checklist!